Are You Looking For Motive Fitness?

September 27, 2023 | Personal Training

Are You Looking For Motive Fitness?

What is Motive Fitness? Well, that’s not a thing, even though people always refer to our business as Motive Fitness. The truth is Brian Murray chose not to name the company Motive Fitness because he wanted people to take Motive Training seriously. To us, the word training focuses more on intent. Even by definition, training makes more sense.

Training: the action of teaching a person or animal a particular skill or type of behavior.

The Dictionary

At Motive Training, we believe that exercise should be more than just a routine; it should have a clear motive that aligns with your unique needs. We’re here to help you move with purpose, enhancing your body’s strength, resilience, and mobility.

The Motive Training Difference

Motive Training is not your average gym. We stand out by offering an industry-leading approach to personal training, and our programs are rooted in Functional Range Conditioning (FRC).

Functional Range Conditioning: A Primer

Are you unfamiliar with FRC? That’s okay. Most people are. The simplest way to explain FRC is to say that it is a joint control and mobility system, even though that’s not doing it justice. FRC is one of the top-tier organizations in the world that helps personal trainers like us level up our thinking, coaching, and training. It aims to improve the function of your joints and enhance your body’s overall ability to move with ease, control, and strength. With FRC, we take a step beyond the typical “one-size-fits-all” approach to fitness.

Emphasis on Individual Needs

Every body is unique, and so are its training needs. Our personal trainers at Motive Training focus on understanding your body’s unique needs through the Functional Range Assessment (FRA). This diagnostic tool allows us to assess your body’s range of motion and identify specific areas that need improvement.

Ensuring Personalized Fitness Plans

Upon completing the FRA, our personal trainers design a personalized plan just for you. Our aim is to help you achieve short-term fitness goals and to bring about significant changes to your body. This includes improving joint control, enhancing strength, and boosting resilience and overall health.

Ready to Move with Purpose?

Embarking on your fitness journey with Motive Training is as easy as 1-2-3!

  1. Reach Out: Schedule a free call or email us to get started. Our team is always ready and eager to help you begin your fitness journey.
  2. Get Assessed: Experience our comprehensive FRA to create a personalized fitness plan tailored to your needs.
  3. Start Training: Whether you prefer in-person training or online coaching, we’re here to help you achieve the results you’ve always wanted.

Your Fitness Future Starts Here

Motive Training, located in Grand Rapids, MI, and Austin, TX, is more than just a personal training organization. We’re a community that values individuality, results, and science-backed methods. We’re committed to helping you move with purpose, ensuring you have a well-rounded, functional body.

If you’re ready to embark on a fitness journey that truly aligns with your unique needs, schedule a call now. Let’s work together to make you stronger, healthier, and more resilient than you ever thought possible.

Additional Services

At Motive Training, we offer a variety of services to cater to your specific needs:

  • Personal Training: Work with us one-on-one and learn how to move your body to make it as strong, resilient, and mobile as possible.
  • Functional Range Assessment (FRA): Got chronic pain or lingering injuries? Don’t wait any longer—get assessed today. The FRA is a comprehensive, research-backed assessment that can help.
  • Online Coaching: Want to take your training program to the next level? Sign up for online coaching today. We’ll show you how to move with purpose right from your home.
  • Workplace Wellness: Healthy employees are happier and more productive. Let us help your company embrace the concept of moving with purpose.

Ready to Start?

Are you ready to embark on a fitness journey with a clear motive? If so, get started now. Let Motive Training guide you toward a stronger, healthier, more resilient body. Move with us today and move with purpose for life!

Written by:

Motive Training StaffMotive Training Staff

Does stretching work? We don’t just believe so; we know so. Reach out to us using any of the contact forms on the Motive Training website, and we’ll take care of you.

We’ll teach you both how to move with purpose so you can lead a healthy, strong, and pain-free life, and we’re available online or in Grand Rapids, MI, and Austin, TX. We’re in the Heartside district of Grand Rapids, MI, and the St. Elmo district in South Austin, TX.

Are you ready to move with purpose?


Reach Out

Schedule a 100% FREE call or email us to get started right away.


Get Assessed

Joint-by-joint analysis to create a personalized plan just for you.


Start Training

In-person training or Mobility Blueprints to help you get the results you want.

Ready for results